Wired goes inside the high-tech hunt for a missing Silicon Valley legend. Mark Zuckerberg of Facebook is being touted as the new Steve Jobs, and his company as the next Google. The Future of Facebook: CEO Mark Zuckerberg talks about the web giant's plans for expansion and clears up those IPO rumors. A review of The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do by Clotaire Rapaille. Jaron Lanier on computer evolution: Most software stinks. It should learn from robots and bacteria. For so-called nerds, widely seen as the first group to coalesce online, the Internet has taken its power one step further. 

From Springerin, this blogging business nowadays: The blogging movement's claim to empower the "netizen" is being undermined by the commercialization and professionalization of the "blogosphere". This necessitates a rethinking of the concept of citizen journalism. Blogging, a crash course on introspection: The Internet Age gushes on with a profusion of ever-more-personal revelations. Blogging adds to the language? Don't talk shit: The Oxford University Press is carefully monitoring the impact blogging is having on English usage. Early results are less than inspiring. 

From Online Journalism Review, an article on hits, page views and other garbage we pass off as audience metrics; and Wanted: Experienced, passionate citizens for hyperlocal sites: Earn $$$ from your home! Jonathan Harris wants to make sense of the infinite world on the Web — so he builds dazzling graphic interfaces that help us visualize the data floating around out there.   Here's a look at the Periodic Table of the Internet. Internet domain names the 21st century real estate: These are boom times in an estimated $2 billion industry that involves the buying and selling of domain names. Eat Your Heart Out, Darwin: An article on the evolution of Spam. The Six Stages of E-Mail: It’s so easy. It’s so friendly. It’s a community. Wheeeee! I’ve got mail.

Here is the list of Time magazine's 50 Best Websites 2007. YouTube's Dark Side: How the video-sharing site stifles creativity. There are five dimensions to the way people give and receive gifts online, whether those gifts are information, mp3 files, photos, or illicit file shares. Wizard of Wikipedia: An interview with Richard Farmbrough, a 45-year-old technology project manager living in England — and the man with the most Wiki entries since its launch in 2001. Hello, Kitschy: Internet jokes helped a Japanese ad mascot make it to American malls. Creating a Cute Cat Frenzy: Talking cats have taken over the Web. But are great online fads like this one a dying breed? LOLspeak: What is this LOL bizniz all about?

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