On Monday we mentioned that the title of Steve Jobs’s new authorized biography, iSteve, might be problematic since “iSteve” is the web name of the well-known far right-wing blogger Steve Sailer. It turns out Sailer might try to stop Jobs’s use of that title; he put out a "request for pro bono legal help", claiming, “I’ve been doing business under the name ‘iSteve’ since the 1990s [and it is] essential to my business strategy.” Commenters at Sailer’s blog are more conciliatory, though, one telling Sailer, “Just think of all traffic you will get when people search for his book.”
